WEEK TWENTY THREE

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Twitter are planning to create a 'fleets' update, this is a tweet that can be posted and is only visible for 24 hours. The idea behind this update is to make it easier and make people feel comfortable talking about issues and possibly controversial topics. This could provide positive aspects such as more customer interaction as they will be less worried about their comment, likes and shares being on the internet for people to look back at. However, it would not allow for us to go back and view customer comments or feedback. At Arabella, we do not use Twitter however if we were to use it this could be a good feature for us to use. 

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